EFI appoints Sheri Rhodes as chief information officer

EFI said Rhodes brings an extensive range of talents to the role, building on her career experience leading complex, transformational enterprise initiatives for financial, security software and information management companies throughout Silicon Valley.

Rhodes joined EFI in early December from Symantec, where as vice president of global applications, she most recently managed the complex process of separating IT applications ahead of Symantec's upcoming divestiture of Veritas. Over the course of six years at Symantec, she also helped the company optimize its IT operations, rationalizing multiple redundant applications while implementing strategic improvements with CRM, ERP, marketing automation and cloud-based HR systems. Prior to Symantec, Rhodes spent a decade in IT corporate systems, applications and project leadership roles with Visa, Providian and Washington Mutual, a business that acquired Providian in 2005. Her work in that time included managing complex enterprise technology strategies, including direct responsibility for CRM, ERP and HR systems. She has also worked at KPMG as a consultant and in a variety of roles at Wells Fargo.

She is now part of EFI’s senior leadership team, reporting to senior vice president Toby Weiss, who said: ‘Sheri has a wealth of experience building successful, mission-critical technology infrastructure operations, including managing complex global IT procurement contracts and guiding organizations through the logistical and technical challenges that arise from M&A integrations.

‘While we had many great candidates for this position, she was the clear choice to help achieve the successful integration of acquired companies while also ensuring that our IT infrastructure scales up to accommodate EFI's continued organic growth.’

‘I am excited to help EFI continue improving its IT framework, as that remains a key advantage in how we successfully deliver the products and services that fuel our customers' success,’ said Rhodes.