EDNN installs first MPS EF Symjet hybrid press in the Netherlands

Label printer EDNN (Etiketten Drukkerij Noord Nederland), based in Hoogeveen, the Netherlands, has become the first Dutch company to invest in a MPS EF Symjet hybrid press.

Vincent Belksma, general manager at EDNN, with his company's MPS EF Symjet hybrid press line

To date, EDNN has only specialized in flexo presses for label printing jobs, however, the company has experienced an increased demand for smaller sized jobs and variable data. Its recently installed digital/flexo hybrid all-in-one printing press with in-line finishing adds extreme flexibility and very short turnaround times to its label production capabilities.

Vincent Belksma, general manager at EDNN, sees the MPS EF Symjet as a strategic addition to its machine park and future.

‘Hybrid printing is the future of label printing, and with the EF Symjet hybrid press, we can combine digital technology with flexo printing, as well as the finishing — all in one pass,’ said Belksma. ‘We are extremely excited to offer the ultimate in flexibility, and our customers will appreciate the increased level of service with this truly integrated solution.’

The sale was confirmed at Labelexpo Europe 2017 and led by Arnaud Fleuren, area sales manager at MPS Systems, who commented: ‘With its new MPS EF Symjet hybrid press, EDNN can enter new markets that digital label printing brings such as personalization and shorter print jobs, while offering enhanced benefits of flexo such as PMS colours, metallic shades (gold/silver), delam/relam blackmarks on backing paper, cold foil and spot varnish. It really combines the best of both worlds in a future-proof solution.’