Flexible Technologies rebrands to Kala

'Kala is all about the experience we provide our customers,' says Nikki Johnson, executive vice president and general manager. 'Our approach is to spark imagination within brand marketing teams to help them understand all that digital printing has to offer the label and packaging space. The rebrand is an effort to communicate our why - there’s always a better way. The team really delivered, and we anticipate rapid growth for Kala and our customers.'

Maui Chai, president and founder said: 'Kala is the new face of FlexTech. The same guiding principles that produced our innovative and customer-focused reputation are even more alive under the Kala brand. The Kala team is excited to continue providing customers with the products and services they have grown to love as well as introduce new solutions to new markets.'

The company, originally founded in 2002, remains under the same ownership. Kala operates HP Indigo platforms as well as flexographic printing machines.