Memjet launches printing technology for labels and packaging

Labels and Labeling thumbnail

Memjet will launch its color on-demand printing technology for the label and packaging markets at Pack Expo International 2010, which runs from October 31 to November 3.

‘We believe that Memjet technology is disruptive and will have a dramatic impact on how color printing is used in packaging activities,’ said Sean Marske, president of Memjet Labels. ‘The technology gives you the freedom to print exactly what you want, when you want it, and where you want it, making near-line color label printing possible for “just-in-time” and other manufacturing operations. This reduces waste and accelerates the workflow process. It also enables brand owners and manufacturers to move their label, tag, ticket, card and folding-carton printing out of a centralized print facility and directly onto their factory or warehouse floors.’ 

A Memjet-powered printer can provide high-speed, variable-data color printing for localized on-demand label runs and many other trans-promotional marketing activities.

Memjet provides the core technology that allows OEM partners to deliver new value to their target markets. Memjet technology has already been incorporated into several commercially available label, packaging and addressing products, including Astro Machine Corp: M1 and M2’ MainStream LLC: the 12 Pacc; OWN-X Industrial (Europe): SpeedStar 3000; and Rapid Machinery Company (Australia): Rapid X1 and Rapid X2. 

George Selak, president of Astro Machine Corporation, a Memjet OEM partner, said: ‘The printhead is nearly nine inches wide, as opposed to the typical small heads that have to be stitched together. The fast process color from a single printhead creates a compelling value proposition for our customers.’ 

‘The first color label printers on the market have been relegated to niches because they are slow and their running costs are high,’ said Fred Noll, president of MainStream, another Memjet partner. ‘Memjet color printing technology allows us to serve a broad market because we can overcome these previous speed and running cost obstacles.’

In addition, Memjet will demonstrate upcoming color printing technologies and systems on booth 3866 at the show. Memjet Labels will demonstrate a color on-demand label print-engine prototype that operates at 30 inches per second. 

Pack Expo will also be the first public demonstration of Memjet wide format technologies. A 42-inch-wide print engine will print color, on-demand, on folding carton and corrugated packaging material. 

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