Siteline added to Label Traxx

Label Traxx has introduced the Siteline module, a tool to allow customers access to all their pertinent label business information online and place reorders from any connected device.

Customers can view an online catalog of all the products that they buy – whether custom labels, ribbons, printers or blank labels – and place orders online

Label Traxx described Siteline as ‘a self-service customer view so they can interact with you when it’s convenient for them’. Siteline has been designed as a set of tools that makes it faster, easier and more efficient to do business. As an example, if a customer needs to look up the details of an order they placed last year for budgeting purposes, they can now do that from their mobile phone, and outside of business hours if needed. Label Traxx further noted that it can relieve the administrative burden of processing reorders, answering simply questions about job status, or helping customers understand all the label products/versions they have printed.

Siteline is a cloud-based, software-as-a-service, module built exclusively for Label Traxx that provides an optimal user experience for the brand owners while simultaneously interfacing with Label Traxx to automate many of the administrative tasks currently being done by your customer service team.

Label Traxx partnered with Jennifer Matt and Web2Print Experts to build Siteline as the product required a combination of deep label and packaging industry knowledge combined with a modern, mobile-ready, technology that is easy-to-use for brand owners.

Label Traxx president Ken Meinhardt commented: ‘For most label printers, consistent growth is mostly due to incremental increase in business from customers you already have a trusted relationship with. The customer service team, who interact with them daily, are the ones driving this business growth. It becomes key to eliminate the manual tasks they undertake – such as processing standard orders – so they are free to spend time building new opportunities with customers.’

The Siteline module will shortly be available for Label Traxx customers in the US, UK and ROI, and will be rolled out to other markets in the fourth quarter of 2017. Demonstrations run at Labelexpo Europe 2017.

Read L&L's comprehensive preview of Labelexpo Europe 2017 in issue 4, and here