Zecher appoints groupwork Brasil as sales partner

Zecher has appointed groupwork Brasil as its sales partner in Brazil, strengthening the anilox roll manufacturer's presence in South America and establishing groundwork for more intensive customer relationships locally.

The partnership underscores Zecher's commitment to enhancing customer proximity and service quality globally. Through cooperation with groupwork Brasil, customers benefit from technical expertise, short communication channels and an expanded range of services in the local market.

'Brazil is one of the most important growth markets in South America, especially for the printing and packaging industry. With groupwork Brasil, we have a strong partner at our side who has in-depth market knowledge,' explains Thomas Reinking, sales director at Zecher. 'We are very much looking forward to working together and being able to support our customers even more directly and efficiently in the future.'

The new partnership marks another step in Zecher's international expansion strategy, reinforcing the company's focus on innovation, quality and customer proximity worldwide.