Iconex acquires Heartland Label Printers

Iconex, an M2S Group Company and provider of variable information labels, has acquired Heartland Label Printers. This acquisition strengthens Iconex's position, expands manufacturing capabilities and capacity, and creates new growth opportunities for customers and team members.

Heartland Label Printers, headquartered in Little Chute, Wisconsin, is a North American producer of direct thermal, thermal transfer, linerless and specialty variable-information labels. The business has approximately 170 team members across two locations.

'We are excited to welcome the Heartland Label Printers team to M2S Group and Iconex. This acquisition aligns with our material science focus, expands our variable information label capabilities,and brings together two organizations with a shared commitment to valued customer partnerships,' said Paul Charapata, M2S Group CEO. 

Jamie Hillend, vice president and general manager, said: 'I have developed a great deal of respect for the M2S team and their vision. I believe they value what has made Heartland successful – our people, our culture and our commitment to our customers. I genuinely believe this partnership creates exciting opportunities for Heartland's future.'

Lenny Marano, M2S Group CCO, said: 'Heartland has built an outstanding reputation in the market, and we believe the combination of our teams, resources and expertise will create even greater value for our customers, suppliers and team members.'

Rob Epler, president of Iconex, said: 'I look forward to partnering with the Heartland Label Printers team to unlock our full potential as leaders in the label industry.'