Omet has formalized the new role of Roberto Speri as a key account manager and offset business developer for the Italian market, with particular reference to the VaryFlex V4 and X6 offset machines.
The decision to create the new role within the Omet’s Label and Packaging Division's commercial structure is a response to the development strategy in the flexible packaging, wine, spirits, and parallel markets where the offset combined technology is required.
Speri, who joined Omet in 2019, has a long professional career in the label printing industry and a consolidated managerial experience in the customer service and after-sales departments. Apart from the new role, he will also work at a global level to support the offset sector to the Omet area sales managers.
‘The new Omet machine Varyflex V4, dedicated to flexible packaging, but also in-mold labels, shrink sleeves, and folding carton segments, was conceived to optimize start-up waste and minimize emissions,’ commented Speri. ‘Offset and flexo hybrid XFlex X6 allows to take advantage of offset technology with the advantages of flexo, particularly for wine and spirits labels and high-quality printing on special substrates such as laid paper and plastic materials.’