Canon appoints Rodden Graphics as label sales agent in Oceania
Australian partnership follows equipment portfolio expansion across Australia and New Zealand.

Canon Production Printing Oceania has appointed Rodden Graphics as its sales agent for the label and packaging sectors across Australia and New Zealand, following the company's recent expansion of its product portfolio.
The appointment comes after Canon Production Printing Oceania unveiled its expanded offering, which introduced sales, installation and servicing of Edale flexographic label and carton converting systems alongside the Canon LabelStream LS2000 digital label press. Edale became a Canon company in 2022.
The expansion enables Australian and New Zealand print service providers and converters to access Canon's complete range of high-volume digital production inkjet systems and Edale's flexographic technologies from a single source.
'Rodden Graphics brings a wealth of experience, deep market knowledge and strong customer relationships to our label and packaging business,' stated Craig Nethercott, managing director of Canon Production Printing Oceania. 'Their proven track record with both digital and conventional technologies makes them an ideal sales partner.'
Rodden Graphics, founded in 2018 by industry veteran James Rodden, has established itself as a trusted advisor in the label and packaging market. The company has represented Edale for seven years, successfully placing systems throughout Oceania.
'We are proud to extend our collaboration with Canon Production Printing Oceania,' remarked founder James Rodden. 'This appointment builds on our history with Edale and allows us to offer customers a comprehensive portfolio from flexographic technologies to Canon's groundbreaking LabelStream LS2000.'
Rodden Graphics will work with Canon Production Printing Oceania to deliver consultative sales, installations and after-sales service for label and packaging customers across the region. The partnership combines Rodden Graphics' market expertise with Canon's service and support infrastructure throughout Oceania.
'Following Canon's showcasing of industrial and packaging technologies at drupa, and our commitment to become market leader in the industrial labels and packaging industry, locally we're excited to expand our portfolio,' stated Nethercott. 'We will now supply Canon's complete range of market-leading industrial label and packaging technologies.'
Canon LabelStream LS2000 is a water-based, five-color inkjet digital label press designed for industrial-scale label printing. It prints at speeds up to 40 meters per minute with a maximum printing width of 340 millimeters. The LS2000 combines high productivity with sustainable water-based ink technology for converters seeking to meet demanding production volumes while aligning with environmental goals.
The Edale CartonLine is a single-pass flexographic system engineered to transform folding carton manufacturing. Designed for converters seeking maximum efficiency, precision and versatility, the CartonLine integrates printing, cutting, creasing and embellishment into one streamlined workflow. With advanced automation, fast makeready and print quality across substrates up to 700 microns, the CartonLine reduces waste, footprint, labor and time to market.
The Edale LabelLine features advanced automation designed to meet the needs of modern label converters. Available in 350mm, 430mm, 510mm and 570mm web widths and capable of running substrates from 12 to 450 microns, the LabelLine handles materials from thin films to light carton board. Its modular architecture allows the LabelLine to be tailored to specific needs, enabling the integration of additional print stations, embellishment modules, finishing units, and special technologies, even post-installation.
Canon will showcase its latest innovations at Labelexpo Europe, taking place September 16-19 in Barcelona, Spain. Attendees can visit Canon booth 4E07, where Nethercott will be available to discuss the expanded portfolio. The booth will feature label printing and folding carton technologies, including the newly developed UVgel Factory for Labels, the CartonLine and a virtual demonstration of the LabelStream LS2000.
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