Gidue manufactures in Brazil

Gidue has announced the manufacturing of its narrow web flexo press Combat in Rio de Janeiro at the Brazilian premises of the manufacturer Raeder. Comprint, the distributor in the region, states that the first press installation is successfully completed and others will shortly follow.

Last May, Gidue launched its first S-Combat UV flexo press entirely built in Brazil. The production in Brazil is intended to cover the demand in the area and offer a valid alternative to imports from Europe for the entire South American territory.

Thanks to the support of Comprint, Gidue has established cooperation with Raeder, of Petrpolis, Rio de Janeiro, responsible for the manufacturing and testing of the Gidue flexo press dedicated to the label industry.

The decision to manufacture in Brazil was taken in order to solve the problem caused by the heavy trading taxes on imported goods.

‘We came to the idea of manufacturing directly in Brazil in the beginning of 2006. Our objectives were mainly two: overcome the problem caused by the high import taxes established by the Brazilian Government, which count for more than 40% of the entire value of the machine, and consequently expand the sale of our machines in an area, where the printing industry is knowing an important development,’ stated Giovanni Perego, strategic sales director of Gidue.

First contacts with Raeder were taken in November 2006; on January 11 2007 a partnership contract was signed among Gidue S.p.A., Raeder and Comprint.

‘The choice of Raeder turned out to be a winning one. Raeder is a manufacturer of mechanical parts for the aeronautical and oil & gas industries for customers like Petrobras, Man, Siemens and GE. Raeder is at the edge of research and implements a strongly innovative production system,’ asserted Gianluca Colombo, manager of special projects for Gidue.

Gidue and Raeder are currently installing the first machine at customer Mack Color in So Paulo. 

Meanwhile, Gidue has launched a re-engineering project of Combat machines with the objective to enlarge the offer of the machines produced in Brazil and meet the South American market needs. Gidue is already offering a wide range of options for the S-Combat, including printing capabilities for the production of shrink sleeves.

‘Customers warmly welcomed the local availability of machines and spares without the time consuming and expensive imports. We plan to sell and install further four machines in 2007,’ said Christian Vorlnder, managing director of Comprint, who is taking care along with Gidue strategic sales management of the sales and marketing coordination for the South American market.