International Label sees growth in wide format

Based near Chicago in Elk Grove Village, Illinois, International Label’s wide format division has 'exploded’ with growth and ‘turned the place upside down’ according to Mark Turk, president and CEO.

Celebrating 90 years in 2019, International Label and its hallways are lined with numerous industry accolades. The client line-up includes wholesale groups, food processors, craft beer distributors, wineries, and a global chain with responsibility for nearly 600 of their US stores.

Prior to installing the OnsetX3, outsourcing was a common occurrence at International Label, equating to lost revenue and profits.

‘Customer demand dictated wide format,’ Turk said. ‘We are managing an ever-increasing workload of variable signage for the retail sector, and turnarounds are easily one day. Our customer’s refer to us as ‘very accommodating’ thanks to the OnsetX3.’

Capable of printing upwards of 9,600 square feet per hour (180 beds/hour), the OnsetX3 UV flatbed inkjet printer features three CMYK ink channels plus the choice of white or orange.  

‘Many of our clients have a variety of SKUs and product variations; the throughput of the OnsetX3 is beyond belief with amazing results,’ Turk said. ‘With the OnsetX3 we are able to provide quick turnarounds. We have discovered if you don’t have the speed and the quality, you are not going to be much of a factor in this industry.’

International Label utilizes a variety of substrates with the OnsetX3 including corrugated boards, PVC boards, and styrene.

‘We’ve opened new doors for our clients due to the OnsetX3, allowing them to enter new verticals, which provides us new business opportunities,’ adds Tony Dardano, executive vice president, sales and marketing, International Label. ‘The output of the OnsetX3 is amazing on any substrate we’ve used thus far.’