Cron-ECRM names Gráfica Novaro as distributor in Mexico

Cron-ECRM has appointed Gráfica Novaro to represent its HDI Flexo computer-to-plate (CtP) imagers in Mexico.

Cron HDI Flexo units are available in three format sizes, including 1600mm (pictured)

Cron-ECRM serves as the master distributor in North America for HDI Flexo, Cron CtP systems and Blackwood printing plates.

Cron HDI Flexo units are available in three format sizes: 600mm, 900mm and 1600mm. Designed for all digital flexo photopolymer and letterpress plates, ablative films and dry offset plates, HDI accepts 1-bit TIFF files from almost any front-end workflow software. They output at up to 9600 DPI,

Ricardo Ramirez, director general, Gráfica Novaro, described it at as a ‘new era’ for the company. ‘We are very excited with enormous expectations of this new partnership between CRON and Gráfica Novaro,’ he added.

‘We are convinced that with the extraordinary technological offer represented by Cron and our extensive experience in the Mexican market, the sky is the limit.’

Marshall Hogenson, director of sales, flexo at Cron-ECRM, said: ‘There is no question Gráfica Novaro is the top choice for flexo in the Mexican market, and we are very excited for our partnership with it. I’ve known and worked with Gráfica Novaro since 2003, and have the utmost respect for its commitment to serving customers, delivering the highest quality products possible and with the highest integrity.’