I.D. Images, an Ohio-based pressure sensitive label converter, has appointed Nick Cox as a Southeastern account executive and Brad Buscher as a Midwest account executive.
Cox’s main role will be to expand the company’s customer base and increase brand engagement with core customers in the Southeast territory. Cox has spent the last few years in the packaging industry and adds over a decade of sales experience to the team.
Buscher, with over 20 years of sales experience in the flexographic printing and packaging industry, will utilize his skill set and knowledge to execute strategic sales and customer acquisition initiatives in Midwest region.
Both Cox and Buscher will serve as a dedicated resource for label training, application consulting and on-site visits.
Tim Mlnarik, director of sales and marketing, said: ‘We’re excited to have Cox and Buscher join our team. Cox’s background in the label and packaging space with be a great asset to our customer base in the Southeastern region, and Buscher’s expertise in the label industry and business development will support our Midwest growth initiatives.’