Tapp Label makes HP Indigo WS6800 investments

North American converter Tapp Label has installed two new HP Indigo WS6800 digital presses and upgraded two existing HP Indigo WS6600 models to the WS6800 platform.

North American converter Tapp Label has installed two new HP Indigo WS6800 digital presses and upgraded two existing HP Indigo WS6600 models to the WS6800 platform

Able to produce the vast majority of traditional labels and packaging jobs, Tapp Label’s new HP Indigo WS6800 digital presses allow the company to gain new efficiencies, such as on-press proofing and reduced set-up time, and transfer more of its waterless offset and flexography jobs to digital. The new presses also enable Tapp Label to meet its customers’ strict brand standards, offering offset-matching print quality, color matching and consistent color output across their HP Indigo digital press fleet.

Additionally, Tapp Label said the presses help it provide customers, including prestigious wine brands, faster speed to market, enhanced print quality and unique label applications without the costly film, plate or make-ready charges of traditional printing methods.

Rod Smith, executive vice president of sales and marketing at Tapp Label, commented: ‘Even though flexography and traditional waterless offset both have their niche, the label market is shifting from these traditional printing processes to the HP Indigo platform to economically satisfy demand for shorter run lengths, increased SKUs and faster turnarounds. Our new HP Indigo digital presses and upgrades help satisfy those requirements and more, and we have been able to increase production flexibility, reduce waste and deliver phenomenal print fidelity that has helped us grow our business.’

Tapp Label operates six locations across the US and Canada, and recently opened a new facility in Paso Robles, California to expand its reach to the central coast. The new facility will feature one of the new HP Indigo WS6800 digital presses and provide label printing services for the beverage, food, consumer goods, cosmetics, pharmaceutical and personal care companies in the region.