Chadwicks of Bury has introduced its first transparent pre-cut lid, intended to provide enhanced product appeal.
The ultra-clear lid is suitable for a wide variety of products and will seal to PP, PS and PET pots and containers. The lids can either be unprinted or partially printed.
Alastair Bearman, sales and marketing director at Chadwicks, which is part of the Clondalkin Group, explained: ‘A transparent lid offers the consumer a clear visual of the item they are about to purchase. It suggests freshness so is suited to food products, such as dips and deserts. Brands that want to show what is unique about a product, or have something that is visually appealing, for example confectionary or snacks can also benefit from the ultra-clear lid.
‘The lids can either be unprinted or partially printed offering brands a versatile and cost-effective packaging solution, and there are no additional process changes required when sealing the lids to the pots or containers.’