Tekni-Plex granted patent for Sniff Seal technology

Tekni-Plex noted that brand owners are constantly looking for ways to create product differentiation, while consumers are also interested in enhancing their purchasing experience. In this context, Sniff Seal technology allows the consumer to experience a scent in the retail aisle without compromising the seal or the product contents. A wide variety of product categories, including food, beverage, personal care, cosmetics, are identified as potential beneficiaries of the technology.

David Andrulonis, senior vice president and general manager of Tri-Seal, a Tekni-Plex business unit, said: ‘There are many instances where consumers want to know what a product actually smells like before putting it in the shopping cart. Unfortunately, there are times when consumers peel back seals or remove fitments to experience the scent before buying. When a package is returned to the shelf in a compromised condition, it is no longer sellable. As a result, the retail industry experiences a significant amount of loss annually.’

Sniff Seal liner technology eliminates the problem because it provides the olfactory experience without removing the seal. This means that the tamper and/or pilfer evidence remains in place and the product integrity is maintained.

‘An extensive range of products can benefit from this technology,’ said Andrulonis. ‘Imagine being able to experience the smell of fresh peanut butter or mango-scented shampoo or spring-fresh deodorant in a retail aisle without removing a seal or a fitment? That’s what Sniff Seal brings to the purchasing experience.’

Tri-Seal manufactures a broad range of liners in a variety of materials ranging from a one-piece induction seal to nine-layer extrusions and laminations. Tekni-Plex is a globally-integrated company focused on developing and manufacturing packaging materials, medical compounds and precision-crafted medical tubing. Tekni-Plex is headquartered in Wayne, Pennsylvania, and operates manufacturing sites across eight countries.